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Several functions are involved in traffic management. These include audience segmentation, analysis of metrics to manage visitors, and choosing which digital channels are best for a given company. We will:

• Generate keyword and audience studies for campaign planning and implementation;

• Develop the planning, creation and optimization of Paid Media campaigns;

• Prepare reports to measure results;

• Distribute the budget among the Paid Media channels;

• Manage media campaigns and look for opportunities for improvement;

• Create accounts, profiles or campaign managers for the client.